Start & Run A Coffee BarBook - 2007
A comprehensive guide on what to expect when owning and operating this type of business, this book includes everything from choosing a unique identity to roasting, making, and serving coffee, espresso, and tea. Learn the steps to: * Turning beans into bucks * Building a winning sales team * Providing WOW! customer serviceThe two authors share their inside perspective on running a coffee bar, answering questions such as: * How do I prepare a business plan? * How do I market my coffee bar? * What special equipment will I need? * What will it cost to get started? * What should I look for when choosing a location? * How do I roast coffee beans and brew a great cup of coffee? * What are the 11 steps to WOW! customer service? * What about expansion and franchising?The book includes sections on organic and Fair Trade coffee, recipes for specialty coffees, and forms to help you with the day-to-day logistics of running a coffee bar.
Publisher: Bellingham, WA ; North Vancouver, BC : Self-Counsel Press, 2007
Edition: 3rd ed. --
Branch Call Number: 647.95068 Mat 3558ad 1
Characteristics: xviii, 252 p. :,ill. ;,25 cm. +,1 CD-ROM (12 cm.). --
Alternative Title: Start and run a coffee bar